---
title: "UTM parameter tracking for marketing attribution - Sign Customiser Changelog"
description: "Changelog: UTM parameter tracking for marketing attribution. Learn about the latest updates and improvements to Sign Customiser."
url: "https://www.signcustomiser.com/changelog/utm-parameter-tracking-for-marketing-attribution/"
last_updated: "2026-10-22"
---

Sign Customiser now automatically captures UTM parameters — utm\_source, utm\_medium, utm\_campaign, utm\_term, and utm\_content — from your customers’ browsing sessions and threads them through to your form submissions, notification emails, and webhook payloads. This gives you full visibility into which marketing campaigns are driving quote requests and sign orders.

## What’s Changed

- **Automatic UTM capture**UTM parameters are detected from the storefront URL and persisted in session storage so they survive page navigation
- **UTM data in form submissions**Quote requests and custom design submissions now include UTM tracking data, so you can attribute every lead to the campaign that brought them in
- **Marketing attribution in order emails**Merchant notification emails now display a UTM tracking section when parameters are present, making it easy to match enquiries to campaigns
- **Webhook enrichment**UTM parameters are included in webhook payloads, allowing your CRM, analytics tools, or automation workflows to process attribution data automatically
- **Cross-iframe support**UTM data is correctly passed through to the customiser when embedded via iframe on Shopify, WooCommerce, or hosted pages

- [feature](/changelog/tag/feature/)

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## Previousupdates

[View all updates](/changelog/)

- [April 10, 2026Export orders as CSV via emailMerchants can now export their Sign Customiser orders as a CSV file, delivered straight to their inbox with preset or custom date ranges.feature](/changelog/export-orders-as-csv-via-email/)
- [April 8, 2026Slim lightbox designs with recessed bordersCustomiser now officially supports single-sided (slim) lightbox designs with inactive side rendering, visible borders when sides are disabled, and optional recessed border styling.feature](/changelog/slim-lightbox-designs-with-recessed-borders/)
- [April 5, 2026AI Sign Designer now supports Material Length pricingThe AI Sign Designer works with Material Length customisers, Channel Letter signs, and new demo templates make setup faster than ever.feature](/changelog/ai-sign-designer-now-supports-material-length-pricing/)
- [March 31, 2026RGB Colour Options for Channel Letter SignsChannel letter signs now support RGB multi-colour options with smooth animated colour transitions in the live preview.feature](/changelog/rgb-colour-options-for-channel-letter-signs/)

[View all updates](/changelog/)

## Sitemap

See the full [sitemap](/sitemap.md) for all pages.