# Pricing and Sizing

Overview of the three pricing models in Sign Customiser: the Simple Letter Model, the Advanced Letter Model, and the Frame Fit Model.

- Source URL: https://www.signcustomiser.com/help/pricing-and-sizing/14479452-pricing-and-sizing/
- Markdown URL: https://www.signcustomiser.com/help/pricing-and-sizing/14479452-pricing-and-sizing.md
- Category: Pricing and Sizing Models
- Last updated: 2026-04-07

## Article

Sign Customiser has three pricing models. Which one you pick depends on how your signs are manufactured and how you want to charge for them.

## Simple Letter Model

The Simple Letter Model works with predefined size tiers. You set a fixed width or fixed height for each tier, then assign pricing based on size, character count, and number of lines. It's the most straightforward option — ideal if you sell signs in standard sizes like 40cm, 60cm, and 80cm.

**[Getting Started with the Simple Letter Model](../../pricing-and-sizing/getting-started-with-the-simple-letter-model/)**

-   [Configure Your Simple Letter Model Customiser (Core Setup)](../../pricing-and-sizing/configure-your-simple-letter-model-customiser-core-setup/)

-   [Request Essential Information – Simple Letter Model](../../pricing-and-sizing/request-essential-information-simple-letter-model/)

-   [How Pricing Works in the Simple Letter Model](../../pricing-and-sizing/how-pricing-works-in-the-simple-letter-model/)

-   [Automatically Switch to the Next Size Up When Character Limit Is Reached](../../pricing-and-sizing/automatically-switch-to-the-next-size-up-when-character-limit-is-reached/)

## Advanced Letter Model

The Advanced Letter Model measures the actual font path data of each character to calculate precise material usage. Pricing is based on the real length of material needed — not a rough character count. This gives you accurate, per-centimetre pricing that scales with the exact text the customer types.

This model supports dynamic sizing (customers can choose or enter their own size), flexible font-specific minimum heights, and shipping cost calculations based on sign dimensions. It also works with the AI Sign Designer for SVG-based designs.

**[Getting Started with the Advanced Letter Model](../../pricing-and-sizing/getting-started-with-the-advanced-model/)**

**Pricing**

-   [Pricing – Advanced Letter Model](../../pricing-and-sizing/pricing-advanced-letter-model/)

-   [Letter Material Cost](../../pricing-and-sizing/letter-material-cost/)

-   [Determine Material Cost from Average Cost per Letter](../../pricing-and-sizing/determine-material-cost-from-average-cost-per-letter/)

**Sizing**

-   [Sizing – Advanced Model](../../pricing-and-sizing/sizing-advanced-model/)

-   [How to Set a Minimum Height on the Advanced Model](../../pricing-and-sizing/how-to-set-a-minimum-height-of-sign-size-on-the-advanced-model/)

-   [Automatically Switch to the Next Size Up When Character Limit Is Reached](../../pricing-and-sizing/automatically-switch-to-the-next-size-up-when-character-limit-is-reached/)

**Fonts and measurements**

-   [Fonts – Advanced Model](../../pricing-and-sizing/fonts-advanced-model/)

-   [Font Characters and Minimum Height](../../pricing-and-sizing/font-characters-and-minimum-height/)

-   [Get the Minimum Height from a Font Character Set as a Dropshipper](../../pricing-and-sizing/get-the-minimum-height-from-a-font-character-set-as-a-dropshipper/)

-   [How to Measure the Minimum Height of Font Characters as a Sign Builder or Manufacturer](../../pricing-and-sizing/how-to-measure-the-minimum-height-of-font-characters-as-a-sign-builder-or-manufacturer/)

-   [Test Sign Measurement Accuracy](../../pricing-and-sizing/test-sign-measurement-accuracy/)

-   [Advanced Model Measurement Calculations](../../pricing-and-sizing/advanced-model-measurement-calculations/)

**Shipping**

-   [Get Your Shipping Cost Matrix](../../pricing-and-sizing/get-your-shipping-cost-matrix/)

-   [Manually Calculate Shipping Cost Value](../../pricing-and-sizing/manually-calculate-shipping-cost-value/)

**Setup**

-   [Request Essential Information – Advanced Model](../../pricing-and-sizing/request-essential-information-advanced-model/)

## Frame Fit Model

The Frame Fit Model prices signs by their frame dimensions rather than the text inside them. Price is calculated from the frame area (width × height × rate per cm²) or volume (width × height × depth × rate per cm³). The text content doesn't affect the price at all.

This is the right model for lightbox signs, panel displays, board signs, and any signage where the manufacturing cost tracks with the frame size, not the letter count.

**[Frame Fit Model – Introduction](../../pricing-and-sizing/frame-fit-model/)**

-   [Pricing – Frame Fit Model](../../pricing-and-sizing/pricing-frame-fit-model/)

-   [Sizing – Frame Fit Model](../../pricing-and-sizing/sizing-frame-fit-model/)