# Pricing - Simple Letter Model

Before configuring pricing, make sure you have already set up your Sizes.

- Source URL: https://www.signcustomiser.com/help/pricing-and-sizing/17173093-pricing-simple-letter-model/
- Markdown URL: https://www.signcustomiser.com/help/pricing-and-sizing/17173093-pricing-simple-letter-model.md
- Category: Pricing and Sizing Models
- Last updated: 2026-09-25

## Article

Before configuring pricing, make sure you have already set up your **Sizes**.

## Accessing the Pricing Settings

1.  Go to the **Sign Customiser** Admin:

    -   **Universal subscribers**: Go to **Home** in your account.

    -   **Shopify users**: Navigate to Shopify admin → **Apps** and select **Sign Customiser**.

2.  Click on **Customisers** in the menu.

3.  Select your **customiser**.

4.  From the left-hand menu, go to **Core Setup** → **Pricing**.

## Create a Pricing Plan for Your Sizes

<iframe src="https://www.youtube.com/embed/e8UCk3H2RD4?rel=0" frameborder="0" webkitallowfullscreen="" mozallowfullscreen="" allowfullscreen="" allow="autoplay; fullscreen; picture-in-picture; encrypted-media"></iframe>

1.  From the left-hand menu in your customiser, go to **Core Setup → Pricing**.

2.  Click on the **Add new pricing** or edit an existing one.

3.  Under the **Price Settings** section, give your pricing a title in the **Label** field (_for internal use only_).

4.  In the **Pricing for each size** section, all the available sizes you created in [Step 1](../../pricing-and-sizing/configure-your-simple-letter-model-customiser-core-setup/) will be visible here.

    Configure your pricing for each size:

    -   (_Optional_) **Base Price** - the cost for each line of text on the sign. You can set different base prices for the first, second line, third lines, etc.

        **Note:** if you have **Multiple Fonts** option enabled, this setup will look a little. [See Multiple Fonts guide for further details.](../../features/multi-color-multi-font-sign-designs/)

    -   (_Optional_) **Letter Price** - cost per character based on the number of lines. Set both the base price and letter price for each line. If not needed, enter '0'.

        ![](/help/intercom-docs/help-centre-images/262d9e47d12bc5a414792cc72268b0763182c84734793abee39e6160bde4b38f.jpg)

5.  Click **Save**.

## **How Pricing Works in the Simple Letter Model**

The **Simple Letter Model** calculates the sign's final price based on these factors:

-   Size selection – either width or height is fixed

-   Number of lines

-   Base price per line

-   Price per character per line

You can create multiple pricing rules and assign them to different fonts. For example, fonts that need more material or labour can be assigned a higher price tier.

Below are examples of how the calculation works.

### **Example 1: One Line of Text**

![](/help/intercom-docs/help-centre-images/0dd6c01fa1ff2000fff11022da1f44b0b69b76efcb026985cbe86eeb9982debd.jpg)

#### **Sign Details**

**Sign text**: Awesome Sign

**Font**: Yellowtail font

**Size**: Small

**Lines**: 1

**Line 1**:

-   **Base price for Line 1**: $100

-   **Characters**: 11

-   **Price per character**: $20

#### **Calculation**

**Final Price Formula** = Base Price + (Character × Price per Character)

**Total** = 100 + (11 × 20) = **$320**.

### **Example 2: Two Lines of Text**

![](/help/intercom-docs/help-centre-images/6772685786cd653effe0f99c1a387188285d4b5c799e22b096c1640b48952192.jpg)

#### **Sign Details**

**Sign text line 1**: Awesome

**Sign text line 2**: Sign

**Font**: Yellowtail font

**Size**: Small

**Lines**: 2

**Line 1**:

-   **Base price**: $100

-   **Characters**: 7

-   **Price per character**: $20

**Line 2**:

-   **Base price**: $60

-   **Characters**: 4

-   **Price per character**: $30

#### **Calculation**

**Total Price of Each Line Formula** = Base Price + (Character × Price per Character)

**Final Price Formula** = Total Price of Line 1 + Total Price of Line 2

Line 1: 100 + (7 × 20) = 240

Line 2: 60 + (4 × 30) = 180

Total = 240 + 180 = **$420**

### **How to See Price Breakdown on the Customiser**

You can view a detailed breakdown of how the total price is calculated by opening the [Preview mode](../../get-started/preview-customiser/) in your customiser. Click the **Show Price Calculation** button, and a popup will appear displaying the full price breakdown for each line and character.

![](/help/intercom-docs/help-centre-images/6cfc679bd7df00369671a9b96477caa49a5f2589a77cae50e6304edd3592444f.jpg)